Excerpt from Lefsetz Letter
So know that if you’re an act, you’ve got start slow and small. And sans perseverance, you’ll have no success. You’ve got to develop, not only your marketing, but your music. No one can predict when you’ll break through, nor what will cause your breakthrough. Could be a track, could be a show, you’ve got to try things, always asking yourself what your fans desire.
In 1949, the public no longer desired radio.
In 2009, the public no longer desires CDs and commercial music radio. Rather than try to prop up the old, invest in the new.
Full article at www.lefsetz.com